The Difference Between Being Green and Sustainability

  Two emerging buzz words have accompanied growing eco awareness in our society:  Sustainability and Green.   As many find the terms confusing, we share within our sustainable business programs the difference from our perspective.   Simply put, green...

Driving Sustainability Line of Sight through a Simple Narrative

  “In most cases it is an individual who takes the lead in developing a crazy idea, typically the person whose idea it is, usually with little or no direction from the organization. Unfortunately, in the majority of cases, the strong...

Why Do People Go Green?

  What is green living?  Is it living off the grid? Living in a green house? Working at a green job? Is it having a green business? What exactly does it mean to be green? Green living is not only about people. It is also about plants, animals, and...

Is Going Paperless Sustainable?

  The old rule of paper was, “File, Don't Pile".  However, with growing eco awareness, there is a clear environmental need for paperless offices.   The paper industry is one of the world’s major polluting industries and one of the largest...

What Is A Community Stakeholder?

  Stakeholder: defined as a group or an individual who, not only is affected by, but can also directly affect the actions of a company. Business stakeholders are often limited to the most obvious (i.e. investors, employees, suppliers customer, etc.)....

What are Social Resources – Are Yours Engaged?

  Recent business success stories reveal that, armed with even the best ideas and intentions, an organization can become bogged down with the complexities of ‘actionable’ next steps in a sea of miscommunication.  As such, the ability to leverage...

Exploring New Concepts in Sustainable System Change

  “If you need radical or disruptive innovation, your existing body of knowledge, your scope and frameworks, even your tools and insights may become barriers to innovation rather than accelerators. That’s because true innovation is about...

Appreciation As A Pathway to Eco Action

  They say what you put out, comes right back to you.  Sort of like karma.  Exactly what is karma? Karma is a Sanskrit word that means "action." Karma has commonly been considered a punishment for past bad actions, but karma is neither judge nor...

Why Employee Engagement Adds More Value than Just the Bottom Line

  Employees can make a difference in internalizing sustainability and translating high-level commitments into action and results in a corporate sustainability plan.  When you consider that daily, employees make far reaching decisions impacting an...

How Sticky are Your Sustainability Communications?

  The post, The Stickiness Factor states: The New York based firm, Media Dynamics, estimates that the average American is now exposed to at least 254 different commercial messages in a single day. There are billions of websites vying for your...

3 Ways to Be an Eco Inspiration for Earth day

  Happy Earth Day!   Did you know that approximately 80 percent of pollination by insects is carried out by bees?  Maybe that's why the call them busy bees.   Perhaps, but curiously, what would our world look like today if those living a sustainable...

13 Green Apps for Earth Day Green Living and Beyond

  Monday, April 22 is Earth Day.  With so much attention on "going green" many are still curious as to what green living means or and how to do it.  Living green or a sustainable lifestyle means different things to different people.  In a nutshell,...

Rethinking Waste for Earth Day

  Do you know your waste and recycling facts? The average American office worker uses about 500 disposable cups every year. Every year, Americans throw away enough paper and plastic cups, forks, and spoons to circle the equator 300 times. Every...

Earth Day Inspiration - 25 Green and Sustainability Pinterest Boards to Follow

  In a perfect world, our world's energy is powered by renewable sources, business sustainability is the norm, and sustainable lifestyles abound.  While we're not quite there yet, as a sustainability consultant, I ask, "What will get us there?"...

Referencing the Target in Your Business Sustainability Action Plan

  Implementing business sustainability in today’s environment can be a delicate balance between planning for today and planning for the future.  While many organizations are taking more conservative action, our sustainability consulting practice...

15 Small Business Tips For Businesses Going Green this Earth Day

  Why would a small business owner consider going green?  In a nutshell, integrating sustainability concepts, or "going green" into core business functions makes companies more nimble in a fast-changing world.  It also makes a business’s brands...

Pledge to Walk Your Green Talk this Earth Day

  Ralph Waldo Emerson said, "Good thoughts are no better than good dreams, unless they be executed". Translated into today's language that equates to actions speak louder than words.  Translate again to sustainability language, and eco actions speak...

Sustainable Talent Management During M&As

  Our sustainability consulting finds that highly effective organizations in the current climate recognize the talent of the future does not reside exclusively or even in a large part outside the walls of the current organization.  Instead, these...

Sustainable Innovation Is All About Engagement

  A commonly held belief which is gaining much more attention these days is that employees with a vested interest in the success of the company become much more aligned with the goals of the organization. Thus, the key is to link business...

Why Executive Engagement on Social Media Channels is Critical for Sustainability

  With the dawn of social media, consumers are able to directly connect and voice their opinions to brands not in a private conversation, but amongst the hundreds, thousands and possibly millions who are connected through the Social Web. No longer...