3 Ways for Small Business to Engage Employees in Sustainability

Small businesses may not have the funds to go green or even implement a comprehensive corporate sustainability plan but that doesn't mean that resources and measures aren't available to help the business and employees embrace business sustainability....

Sustainability Quotes to Inspire Eco Action

"The earth is what we all have in common."  ~ Wendell Barry Since we are all in the same boat (on the same planet), doesn't it make sense that we should all be interested in making this world into a better one?  If we only knew how.  Actually, we do. ...

Tips for Getting Executives on Board with Social Media for Sustainability Communications

Executive engagement on social media is critical for sustainability.  Yet, getting executives to engage their personal brands, much less their company’s sustainability journey, is a major challenge.  Why?  Part of the reason is that they are...

What Small Business Owners Think About Sustainability and What to Do About It

While service industries don't have smokestacks and may have less environmental impacts than a manufacturing facility, they too can benefit from sustainable business strategies to mitigate risks and capture new business opportunities.  It is...

What is the Role of Knowledge Management in Business Sustainability?

The ability to define, implement and manage future business opportunities depends largely on the availability and quality of information. Knowledge Management is a process that extends beyond the flow of traditional business process.  It focuses on...

Building Skills for a Sustainable Innovation Culture

“When it comes to setting performance objectives, most R&D organizations use technical activities related to their workers’ day-to-day responsibilities.  But if you want your direct reports to develop the behavioral competencies that...

Take Baby Steps in Sustainable Living for Greater Gains

"A journey of a thousand miles begins with a single step."  --  Confucius Most of us recognize that change can be unsettling.  It can be scary, and too often it is just easier to slip back into a traditional and comfortable way of doing things. ...

ReThinking is Key to Creating Receptivity to Sustainability

We tend to assume that people behave in accordance with their attitudes. However, social psychologists have found that attitudes and actual behavior are not always perfectly aligned.  As we've shared in earlier posts, the gap between eco awareness...

The Power Of Green Dreams

"We grow great by dreams.  All big men are dreamers.  They see things in the soft haze of a spring day or in the red fire of a long winter's evening.  Some of us let our dreams die, but others nourish and protect them, nurse them through bad days...

Seven Guiding Principles to Creating Sustainability Partnerships

In an Environmental Leader article, How to Create Successful Sustainability Partnerships, our sustainability consulting practice finds an interesting discussion on business alliances.  Similar to traditional professional partnerships of this...

How to Optimize Stakeholder Engagement in the Social Space

Social media for sustainability is based on community engagement.  Not push communications representing traditional communications styles of the past.  Overall, there is ongoing confusion as to how to map sustainability communications to specific...

Focus on the Key Elements of Sustainable Talent Management

“Healthy employee engagement not only minimizes attrition but also boosts employee effort and performance. In fact, highly engaged employees perform up to 20 percentile points better and are 87% less likely to leave their organizations than employees...

Social Media Engagement as a Tool for Sustainable Knowledge Management

“Seek first to understand, then to be understood." These are the immortal words of Stephen Covey, and the topic of our discussion today.  While it may sound like obvious advice, our sustainability consulting finds that this simple concept is...

Energy Efficiency as a Means to Employee Engagement for the Summer Months

As we now well into the summer months, many organizations are looking for ways to keep employees productive, engaged and motivated.  Summer vacations, family gatherings, travel, and beautiful weather all beckon with distractions which can...

Examining Sustainable Innovation Culture Leaders

Pursuing business sustainability, by definition, means that an organization and its leadership are aware of the dynamic relationship in which the company and its key stakeholders operate.  Whether incorporating sustainability concepts into an...

How to Master a Small Business Sustainability Strategy

Small businesses with the right business sustainability strategies can join the ranks of larger organizations leading in the CSR space.  Why?  Because more small businesses than ever before are subscribing to the idea that they can save money,...

Are You Matching Your Business Sustainability Passions with the Right Skills?

To compete and differentiate in today’s multi-skilled economy, a company must have the right mix of talent.  However, sourcing these needed competencies can come at a considerable cost, especially in what many believe to be a turning point in...

Choice and Value Alignment are Keys in Sustainable Living

We are all faced with an endless number of choices every day that can lead us in one direction or another.  Standing at a decision intersection, some may choose to turn right while others may choose to turn left.  The outcome of a left versus...

Ride a Bike and Explore the Natural World

Why ride a bike?  There are countless reasons but primarily, because it makes a difference.   For starters, as escalating conversations on topics such as climate change, carbon legislation, energy independence, and growing consumer eco awareness...

What are the Trends to Watch in Sustainable Transportation?

“What will transportation be like in 2050? Will we all be stuck in one giant traffic jam? Flying to our appointments in personal airborne delivery systems? Teleporting ourselves and our stuff around? Or not going anywhere at all?” These are the...