Merging Strategic Innovation and Business Sustainability Collaboration

  Over the past few years, our sustainability consulting has written and spoken a great deal about how successful business sustainability cultures focus on communication and learning.  We believe that by allowing for flexibility and promoting...

Keeping Up With Business Sustainability Trends

  “While the key to growth is beating your competitors to market, you can’t rush off to pursue every major disruptive trend. Make sure you track leading market signals and criteria to assess the materiality of megatrends. Before you begin the...

Who Are My Stakeholders and How Do I Engage With Them?

  Stakeholders: Usually thought of as a corporate term used to define employees and investors most affected by a decision.  While true, this view only represents a very small slice of the total spectrum.  We find in our sustainability and social...

Is Going Paperless Sustainable?

  The old rule of paper was, “File, Don't Pile".  However, with growing eco awareness, there is a clear environmental need for paperless offices.   The paper industry is one of the world’s major polluting industries and one of the largest...

When and How Do Sustainable Breakthroughs Happen?

  In a recent Forbes Magazine article, Why Tim Cook And Greg Gretsch Are Wrong About Innovation Teams, we find an executive level discussion on how to head-off the threat of new ideas by engaging the knowledge of the stakeholder base.  Leveraging the...

Tips to Increase Your Business Sustainability Capital

  In a recent Innovation Excellence post, Building Up Innovation Capital, our sustainability consulting is presented with a new concept for discussion.  The author describes a newly recognized and valued process of capturing knowledge as a form...

What a Sustainable Innovation Culture Looks Like

  Over the past few years, our sustainability consulting has written and spoken a great deal about how successful business sustainability cultures focus on communication and learning.  We believe that by allowing for flexibility and promoting...

Proof Is In the Pudding: CSR Drives Public Confidence

  Although business sustainability is not new, grasping sustainability concepts and its practical applications to a specific business is new to some business leaders.  It is not uncommon within our business sustainability consulting practice to be...

Five Additional Tips for Your Employee Engagement Strategy

  Who is ultimately responsible for stakeholder engagement?  Where do employees rank among business sustainability stakeholders?  And how do they directly contribute to your business' success?  These are the questions many business sustainability and...

Earth Day Business Primer: Plan a Path Towards Sustainability

  If you think about it, everything we do every day has an impact on our planet.  Not everyone was raised with eco awareness, so why and when does it start becoming important?  For some businesses, it is due to stakeholder engagement.  For others,...

7 Social Media Failures to Avoid for Effective Engagement

  Social and environmental responsibility remains an important part of communication strategy for today’s organizations, and now thanks to social media, there are more tools than ever to engage your audiences and share your message. As we mentioned...

What Would the Easter Eggs of a Sustainable Business Look Like?

Of all the symbols associated with Easter the egg, the symbol of fertility and new life, is the most identifiable.  Eggs are a powerful reminder of life and promise.  In light of today's uncertain economic environment and small business resources...

Gamification: The Hottest Tool in the Sustainability Toolkit

  Can we be "nudged" into better, more sustainable practices that help the environment? The post, Is a 'nudge' in the right direction all we need to be greener ? says so.  Citing subliminal and visual cues accompanied by policy nudges, the post...

Being a Persuasive Change Agent Requires Effective Communication: Here's How

  Language is power... Language can be used as a means of changing reality. ~ Adrienne Rich A challenge with corporate sustainability has been all about changing mindsets and systems.  Businesses often try to sell change to the organization as a way...

Why Telecommuting Engages Employees, Saves Money and the Environment

  Sustainable businesses looking to reduce cost and integrate environmental programs in business operations are looking to remote work options to do the trick.  Apparently, there's more to gain than just "helping" the environment.  A report by the...

Why Engagement is a Cornerstone of Employee Wellbeing and Sustainable Business

  New research shows that employee engagement has more of an effect on employee wellbeing than vacation or flextime policies do.  The post, For Employee Wellbeing, Engagement Trumps Time Off  sites, "employee engagement is a much stronger predictor...

What Can We Learn from Small Business Sustainability Alignment?

  In our sustainability consulting, we work with a wide variety of clients.  Most of the time the smaller firms are curious about their larger counterparts, but sometimes the big companies ask: what the smaller more nimble companies are doing?  It is...

Does it Matter Where You Spend Your Green Marketing Dollars?

  As consumers continue to scrutinize business sustainability actions and new product developments, there remains an increasing need to be transparent with more credible information. Labeling a product or service with basic eco awareness just doesn't...

4 Tips to Building an Innovation Program

  Over the last decade, the world has witnesses a dramatic increase in eco awareness.  Fortunately, the business world now is responding and now recognizes that new product ideas, a more responsive business model, and a steady stream of innovation is...

A Quick Look at Sustainable Talent Management in 2013

  What do the best companies do?  This is the topic of a recent Corporate Executive Board post, Organizational Design and Managing Talent: Increase the Return on Your Talent Investments.  Herein, the author provides insight into the critical business...