Incorporate Managed Innovation into Your Business Sustainability Program

A healthy stream of innovation has proved to be essential for business development over the next decade.  As companies seek out new opportunities to improve their competitive positions, innovation-led growth remains a top strategic...

Six Tips to Enhance Business Sustainability Stakeholder Engagement

“…collaboration almost always takes more time, commitment and patience. But it’s also worth it. Corporate collaboration can drive exponentially greater impacts. It can foster innovative solutions, level the playing field, move an industry, raise...

Continue To Build Sustainable Business Collaboration

In a recent CEB Research & Development Leadership Council post, How Effective Is Your R&D Organization at Collaboration, our sustainability consulting practice finds some helpful tips for enhancing an existing business sustainability focused culture. ...

Why Fast Failure is an Option in Business Sustainability

“The process of innovation is messy. It’s expensive. It’s uncertain” This is the lead-in to a recent CEB Research & Development Leadership Council post, Three Ways to Fail Fast.  Herein the author discusses the value in quickly getting to a decision...

Can Consumer Behavior Change be Directly Tied to Sustainability?

Ask any one of the thousands of companies in the consumer products industries and they will tell you that Consumer Experience Management (CEM) is by no means dead.  Shifting expectations and online self-service has simply altered the consumer...

Stakeholder Collaboration = Business Success

Attempting to seize new opportunities and improve competitive positions, sustainable businesses are seeking out innovative solutions.   In fact, research shows that innovation will be essential to both short-tem opportunistic value capture...

Navigating the Waves of Business Sustainability Change

"Changes are inevitable for any organization. And while some are planned (efficiency initiatives or organization restructuring) and others unexpected (layoffs), you must prepare in advance to help your employees quickly digest and internalize the...

Engagement Tips for Sustainable Business Leaders

In business, every function has a purpose and every job requires a unique set of skills in order to fulfill on that purpose.  When it comes to defining roles for a sustainable business future, what skills and leadership qualities will your...

Getting to the Heart of Business Sustainability Engagement

As the global expectation for sustainable business practices and corporate action continues to grow, many leading organizations are embracing business sustainability as a means to gain a long-term competitive advantage.  These organizations are...

Where Does Consumer Engagement Fit Within Sustainable Development?

With the shift in consumer preferences over the past few decades, the business world has been aggressive to respond to the growing ‘green’ value opportunity.  However, lifecycle questions remain on company responsibilities once the products are in...

The Finer Details of Sustainable Product Development and Placement

“The interaction between product and branding plays a crucial role in determining a sustainable brand…A sustainable brand cannot exist if the product itself does not have any sustainability characteristics. Similarly, a sustainable product needs...

How Can Sustainability Create Revolutionary Change in Your Business

“Senior leaders driving change often view their primary role to be inspiring people and creating a sense of organizational unity. However, a strong connection to the company actually does nothing to improve employee performance. The real secret...

Building Sustainability Concepts into New Product Deliveries

With the shift in consumer preferences over the past few years, executives are beginning to realize the growing need to engage a broader set of stakeholders in their product development and design.  However, many questions still remain.  Today...

Enhancing Your Project Management Effectiveness with Social Media Strategies

Today’s businesses are surrounded by an evolving set of market conditions and sustainable consumer expectations that promote business sustainability change.  For some, the traditional top-down leadership models of the past just may not be the...

Capturing the Consumer Voice in Business Sustainability

Servicing the customer is not new concept to business sustainability; however, incorporating consumer insights directly into product and service development is a growing business trend.  This shift is explored in greater detail in the Corporate...

Exploring the Foundation of Sustainable Stakeholder Engagement

“Company leaders must get back to basics when dealing with complex issues affecting purchasing and supply logistics.  Companies must focus on empowering leadership teams, exchanging information in real time, and installing reliable, adaptable...

A Simple Guide for Sustainable Collaboration

In the corporate world, most business leaders agree that achieving real bottom line improvements, whether through cost savings or elevated revenues, is critical to business sustainability.  However, these bottom line achievements are not a...

Key Elements in Successful Business and Community Relationships

Most companies today recognize, at least at a the high-level, the consequences and negative impacts of their choices on the communities in which they conduct their day-to-day business.  Some also employ corporate social outreach programs designed...

How to Capture Business Sustainability Value through Consumer Engagement

Our sustainability consulting firmly believes that an open innovation approach fosters an environment for creative ideas and inspired actions from both internal and external stakeholders.   Recognizing that key stakeholders have a vested interest in...

Can Your Business Sustainability Stakeholders Tell You What You Want?

“Your innovation projects won’t be able to meet goals if you don’t know what the business expects in the first place. But it’s not enough to take their project objectives at face value. You need a way to identify the underlying needs of these goals...