Focus: A Prerequisite to Green Choices

image: focusWhen it comes to daily choices, our personal and professional consulting views each decision point as an opportunity to integrate eco awareness into an eventual outcome.  While the result of every decision does not have to be directly aligned with sustainable values, the inclusion of sustainability concepts in the thought process can greatly improve the evaluation.  Seems simple enough?  

Yes, but look around and you'll see going green slogans everywhere.  The web is full of information on going green, living a sustainable
lifestyle and advice on personal sustainability.   For many, this mountain of information can be confusing and at times a little overwhelming.   In fact, the post, A Practical Plan for When You Feel Overwhelmed, refers to overwhelm and its effect on our ability to make choices.  "The more numerous our options, the more difficult it becomes to choose a single one, and so we end up choosing none at all. That's what happens when we have too many things to do. We become overwhelmed and don't do any of them."

Noted, we are all faced with an endless number of choices every day that can lead us in one direction or another.  Standing at a decision intersection, some may choose to turn right while others may choose to turn left.  The outcome of a left versus right turn is not the concern.  Our sustainability consulting simply asks the question: was sustainability part of your decision making process?

Rather than getting bogged down with the enormity of the sustainability discussion, our sustainability consulting advises clients to first focus on solutions that are within their control and which have immediate impact.  For example, two areas of immediate personal impact lie in energy conservation and source control.  We encourage individual efforts to identify the ‘low hanging fruit’ at home first.

Conservation is a solution within every one's control and can be a huge difference maker.  Our green living consulting helps clients identify personal mitigation strategies as well as understand the nature of their consumption.

What appliances and/or equipment are consuming the most energy?
How are these high energy consumption items being run (simultaneously, non-efficiently, etc.)
When are these high energy consumption items running (when not needed, during peak load times, etc.).
Are appliances and/or equipment left plugged in when not in use?

However, conservation is not the end of the story.  Managing your energy source can be very simple and often does not have to be a huge capital expense.  Depending on where you live and work, you may have a choice in your electricity provider.  While the debate over deregulation continues, the ability to choose may offer you the opportunity to make a significant difference.  

By simply choosing a “100% Wind Energy” option, the average household can have the same impact as not driving their car 20,000 miles in that same year.  

The same choice made for a “Renewable Energy Option” (typically 90% hydro, 10% Wind) would equal a 2,000 mile reduction.

Whether you have the capital to make home improvements, the power to choose, or simply a desire to consume less, the decisions you make have real impacts on your business, life, environment.   

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