When people ride bikes, good things happen. Why? Because bike riding is a win-win for both businesses and individuals looking to reduce costs, embrace eco awareness, and adhere to business and personal sustainability programs. But wait! There's yet another reason to use your pedal power for good! Eco inspiration!
According to Richard Ryan, professor of psychology at the University of Rochester, paying attention to the natural world not only makes you feel better, it makes you behave better. As an avid cyclist and sustainability consultant, it's interesting to note that while the salubrious effects of nature are well documented, from increasing happiness and physical health to lowering stress, this study shows that the benefits extend to a person's values and actions. Exposure to natural as opposed to man-made environments leads people to value community and close relationships.
Hence the reason, we at Taiga Company,use cycling as a means to promote sustainability - we call it green cycling. When people ride bikes, good, green things happen. People are outside, appreciating nature, enjoying physical activity, and also promoting eco awareness.
Join us this week in our nature appreciation adventure in Fruita, Colorado. We'll be posting pictures and videos on Twitter, Facebook, and YouTube sharing the great outdoors from the view of our two wheeled friends. In the meantime, enjoy our green cycling resources and stay tuned! Beautiful, great sites are in store!