Sustainability: business, life, environment

In addition to executive management playing a critical role in the success of a company, business sustainability requires leadership across the entire organization.  While management may ultimately carry the responsibility of sustainable business results, employees have a part to play in the definition and implementation of the company’s business sustainability programs.
 
It seems there is a disconnect between a corporate sustainability plan and how that vision filters down and is exercised in the day to day processes of an individual worker's life.  Granted, there are leading organizations that have successfully tied process to sustainability initiatives; currently, they are the exception, not the norm.
 
So what are your employees saying about your organization?  Are they equipped with information and engaged in your company’s business sustainability programs to passionately communicate the message you would like the world to hear?  Leading ‘green’ talent organizations are responding and creating sustainability advocates by:
 
•    Cascading business sustainability strategies down through organizational and individual performance goals.
 
•    Informing, motivating, and actively engaging employees in the company’s business sustainability programs.
 
•    Integrating Key Performance Indicators (KPIs) into the business processes, corporate performance, and employee recognition.
 
•    Actively engaged with key stakeholders on sustainability issues, including employees to understand how sustainability issues are affecting the business.
 
•    Performing transparent reporting on sustainability concepts and sensitive issues, with both positive and negative results.
 
Tying corporate sustainability initiatives to day to day processes makes CSR more personable to an employee and helps employees to identify their role in corporate responsibility.