As a sustainability consultant, I often declare: Small eco actions add up! The responsible eco action each of us takes MAKES a difference. Social media, namely Twitter, has been a prime example of this. With aspirations of accelerating eco awareness, eco resources, the how's and why's of sustainable living and sustainable business practices, I created a twitter account and started tweeting.
My single voice was welcomed by many. The twitterverse of green, sustainability, CSR is rich in knowledge and resource sharing. By publishing information, promoting others, asking questions and gathering feedback, the twitterverse welcomed me to a collective conversation generated on ways to improve environmental, social, and conscious business issues. United by others sharing similar interest, a single voice is expanded through the very principles that sustainability embraces: community, inclusiveness, transparency, and authentic communication.
Taiga Company's twitter stream is suited for those interested in stakeholder engagement, sustainable business strategies, sustainable living, and spreading eco awareness with the intention of sparking eco action in others. In addition, it is one form of stakeholder engagement utilized to listen to, respond, engage, and communicate with others important to our business. Topics include:
• News, jobs, and information for green issues
• Sustainable living, business sustainability and best practices
• Energy issues
• Topics ranging from politics, health, philanthropy and economy
• Resources and "how to" help to adopt sustainability concepts
• Stakeholder engagement
• Green supply chain
Within our business sustainability consulting practice, we view social media as an improved marketing alternative and a viable business strategy for businesses integrating eco awareness in the building of a sustainable business. Some want to make a difference. Change the world. Have an impact. Create large scale changes. Your single voice can be heard and amplified by others. We invite you to join the conversation. Individually, and collectively, we are making a difference. Join us!


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