Sustainability Quotes to Inspire Eco Action

"The earth is what we all have in common."  ~ Wendell Barry Since we are all in the same boat (on the same planet), doesn't it make sense that we should all be interested in making this world into a better one?  If we only knew how.  Actually, we do. ...

Take Baby Steps in Sustainable Living for Greater Gains

"A journey of a thousand miles begins with a single step."  --  Confucius Most of us recognize that change can be unsettling.  It can be scary, and too often it is just easier to slip back into a traditional and comfortable way of doing things. ...

ReThinking is Key to Creating Receptivity to Sustainability

We tend to assume that people behave in accordance with their attitudes. However, social psychologists have found that attitudes and actual behavior are not always perfectly aligned.  As we've shared in earlier posts, the gap between eco awareness...

The Power Of Green Dreams

"We grow great by dreams.  All big men are dreamers.  They see things in the soft haze of a spring day or in the red fire of a long winter's evening.  Some of us let our dreams die, but others nourish and protect them, nurse them through bad days...

Examining Sustainable Innovation Culture Leaders

Pursuing business sustainability, by definition, means that an organization and its leadership are aware of the dynamic relationship in which the company and its key stakeholders operate.  Whether incorporating sustainability concepts into an...

Choice and Value Alignment are Keys in Sustainable Living

We are all faced with an endless number of choices every day that can lead us in one direction or another.  Standing at a decision intersection, some may choose to turn right while others may choose to turn left.  The outcome of a left versus...

How Perfect Do You Have to Be to Communicate about Sustainability?

As global expectations for ‘sustainable’ businesses practices continue to intensify, many companies are beginning to view business sustainability as a key component of their long-term business planning process.  In addition, our...

Can Consumer Behavior Change be Directly Tied to Sustainability?

Ask any one of the thousands of companies in the consumer products industries and they will tell you that Consumer Experience Management (CEM) is by no means dead.  Shifting expectations and online self-service has simply altered the consumer...

How Can You be an Eco Inspiration this Holiday Weekend?

Summer is that special time of year when many of us engage in the fun and festive activities of which bring out our creative and youthful spirit.  If you are like me, you are probably overjoyed with the idea of taking full advantage of the...

4 Sustainability Conversation Starters for your 4th of July Parties

Taking eco action this holiday weekend by Lowering Your Carbon Footprint this 4th of July is an accomplishment in sustainable living.  But what about others?  Are You a Gardner of Eco Inspiration? As in, how do you inspire others to find value...

The Power of Moving From Brand Communications to Consumer Eco Action with Content, Context, and Conversion

Sustainability has emerged as an important component in our everyday lives, directly shaping our daily activities— the products we purchase; the materials we recycle; and our views on politics, business, climate change, and more. While its exact ...

Can Fun with Likeminded Friends Fuel Sustainability?

So many of my post focus on sustainable business practices creating meaningful work for employees, advancing the CSR vision, as well as how employees can bring their best selves to work.  Yet, as a sustainability consultant, I oftentimes wonder, how...

If You Struggle With Eco Inspiration, Then Read This

Ralph Waldo Emerson said, "Good thoughts are no better than good dreams, unless they be executed". Translated into today's language that equates to actions speak louder than words.  Translate again to sustainability language, and eco actions speak...

Easy Ways to Find a Green Job You Can Be Proud Of

When we think of ‘green’ jobs, we often picture a new opportunity, which may require a new set of skills, or a new place of employment with a job title and description that "sounds" green.   This may lead us to believe that ‘green’ jobs are elsewhere...

Nature Love for Father’s Day

Imagine dropping a pebble in a still pond and watch the ripple travel out in an ever expanding ring.  As a sustainability consultant, I share with clients that thoughts and actions are like stones thrown into still waters:  they create ripples that...

8 Sustainable Leadership Posts Worth Reading

What is a leader?  What are the qualities  of great business sustainability leadership?  Does leadership rest only on the shoulders of those in the top positions in your organization or is it present in each of us?   Our business...

Are Social Media Relationships Real?

Many often wonder if relationships created and sustained on social media are “real”.  Which causes me to wonder - what does “real” even mean?  I imagine on a personal level that that can mean different things to different people.  And, what is “real”...

Take Control of Your Sustainability Focused Career Path

Do find yourself stuck in a job or career track that is not satisfying your business sustainability passions?  Want to change your direction?  Our sustainability consulting practice is frequently asked: How can one climb the ‘green’ ladder of success...

Get a Green Home : Quick and Easy

Green living, green jobs, green business, and green homes - all are becoming more prominent topics in mainstream conversations.  Even those that question climate change see some of the benefits to sustainable living. Namely, green living.  It’s...

Be an Eco Hero - Celebrating Memorial Day Sustainably

What does it take to be an eco hero?  A green cape? Magical powers?  Maybe it's just good green intentions of reducing your carbon footprint or being mindful of our earth's resources.  I don't know about you, but I want to be an eco hero!  The...