As we explain in our sustainability consulting practice, a carbon offset is a financial instrument aimed at a reduction in greenhouse gas emissions. For instance, a carbon offset is used to balance out the emissions one cannot reduce by funding an emissions reducing project elsewhere.
It is not uncommon for a new client to consider carbon offsetting as a tool to live green, yet continue with unfavorable environmental habits. Quite the contrary.
Offsetting is not a substitute for reducing or eliminating emissions or other environmental impacts. Nor should it be a mechanism that allows people to continue to indulge in destructive lifestyles.
Living green means applying sustainability concepts such as Reduce, Reuse, Recycle. Carbon offsetting addresses the end of this series; whereas, the initial focus should be placed on reduction and new habits. As a sustainability consultant, I encourage clients to first reduce emissions. Developing new environmentally focused habits through a personal sustainability plan yields reductions in emissions.
There is a time and a place for carbon offsetting.
- Offsetting can be a partial solution that complements other approaches
- Offsetting can be seen as part of maintaining the balance of life
- Carbon offsets offers a path to eco action and raises eco awareness
- Offsetting schemes can be used as an interim measure until other solutions are developed – efficient emission-free fuels and renewable energy sources.
Offsetting has its role and a favorable one at that. One to be considered as a responsible approach if other sustainability concepts are being addressed. Singlehandedly, it may not be the best approach in a sustainable lifestyle.

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